Challenge:

The company Brugal wanted to develop a campaign to reward its consumers by taking them to live a dream vacation. For this, they needed an element such as arts for outdoors and press, a website where the consumer will register a code that was granted when buying the product when the consumer should tell us what would be their ideal vacations and promotional activations of the campaign in points of sales.

Proposal:

We designed arts that would highlight the elegance of the product, we also developed a website where consumers could participate in addition to finding all the bases of the promotion, and implement promotional strategies at sales points with hostesses and totems.